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PRISE is dedicated to delivering top-notch service with a team comprising innovative event producers, skilled management professionals, a talented production crew, exceptional entertainment staff, and courteous event personnel. With a wealth of experience in overseeing events and venues in some of Australia's most vibrant locations, PRISE possesses intimate knowledge with the premier event spaces in the region.​

PRISE is proud to have leading event producers with years of experience, producing over hundreds of events annually, and attracting countless people each year – PRISE has continued to push the boundaries of innovative and creative achievement as a premier event, marketing and production agency.

PRISE offers comprehensive event services tailored to your specific needs and preferences. Our primary focus is on designing your event to align with your requirements. Our team of experts delves deep into understanding your brand, taking care of every detail. Entrust us to produce your next exceptional event on a global scale.

PLANNING YOUR ACTIVATION?

Are you organizing an activation event? Are you seeking innovative concepts to engage, retain, and allure customers? PRISE stands as the preferred event production and management partner for leading national brands. Crafting a groundbreaking experience that narrates your story in an unforeseen and indelible manner demands expertise, ingenuity, and a dash of enchantment. PRISE orchestrates brand-activation events to showcase new products and marketing initiatives.

When it comes to orchestrating corporate roadshows, product debuts, sales launches, and other brand-activation affairs, no other entity blends meticulous planning and brand prominence as seamlessly. With years of experience, our event coordinators collaborate closely with marketing and PR agencies to actualize your event objectives and deliver an unforgettable experience for attendees. Understanding your event objectives and corporate ethos makes us the perfect match.

BRAND activation strategies

Understanding Your Customer: Center your brand activation strategy around the aspects of your product that resonate most with your customers.
Engage Where People Gather: While hosting your own event is valuable, tapping into existing cultural events and festivals provides access to pre-established audiences.
Don't be too serious: While the primary goal of your brand activation is to showcase value, infuse it with elements of enjoyment and entertainment to captivate attendees.
Leverage Influencers: Expand your brand's reach by inviting influencers and guest speakers to participate in your activations, amplifying your message to a wider audience.
Capture Everything: Utilize brand activations as an opportunity to generate compelling content, including customer testimonials and product videos.
Weave a Narrative: Incorporate storytelling into your activations to not only highlight your value proposition but also share the story of your brand's origins, ethos, and customer loyalty.
Measure and Analyze: As brand activations represent a significant investment, ensure thorough tracking of metrics, spanning from social media engagement to sales figures, to gauge effectiveness and ROI

BRAND activation steps

step 1:
creative strategies

Activate your brand.

For a successful corporate activation, ensure your brand strategy revolves around the core attributes of your product that deeply resonate with your customers, fostering engagement and loyalty.

step 2:
outcomes

Understand engagement.

Determine the optimal time and location to interact with your desired audience, strategically selecting venues and timing to effectively connect with and captivate your target demographic. This can also be virtual.

step 3:
permits

Venue and permit sourcing.

Thoroughly scout locations and obtain necessary permits for corporate activations, ensuring compliance with regulations and creating seamless experiences. Strategic selection of venues and proper permits contribute to the success and smooth execution of your event.

step 4:
assets production

Building and hiring.

Invest in asset production, crafting custom installations, demo tables, props, outfits, photo booths, live entertainers and more to enhance brand presence and create immersive experiences. Attention to detail in asset production elevates the event's impact and reinforces brand identity.

step 5:
staffing

Represent your brand.

Ensure your brand is well-represented at corporate activations by staffing knowledgeable and engaging personnel. Trained staff members provide valuable assistance, fostering positive interactions and reinforcing brand messaging to create memorable experiences for attendees.

step 6:
implement

Prepare, setup, manage.

Efficiently manage brand activation logistics, including transportation, setup, execution, and supervision, to ensure smooth operations. Seamless coordination of these elements guarantees a seamless experience, maximizing the impact of your brand activation event.

step 7:
content creation

Capture everything.

Execute real-time content planning and capture at corporate activations to seize spontaneous moments and engage attendees. By strategizing on-the-fly and leveraging technology, you can create dynamic content that resonates with your audience and enhances brand visibility.

step 8:
analysis

Measure and review.

Evaluate brand activation effectiveness through meticulous measurement and analysis. By tracking key metrics such as engagement levels, social media reach, and attendee feedback, you can gain insights to refine strategies and maximize the impact of future activations.

running low on ideas?

Here are just a few on the house; Airbrush tattoo and glitter/henna tattoo artists provide engaging entertainment for brand activation events. They can customize designs with your company logo. Photo booths and 360 booths with branded backdrops promote brand visibility. Magicians entertain children, while illusionists cater to sophisticated crowds. Stilt walkers, jugglers, clowns, and face painters offer versatile entertainment suitable for various audiences at large events. Influencers and guest speakers can mingle with guests and are ideal for product launches, store openings, trade shows and anything else. DJ's, live bands, musicians and soloists create beautiful ambience. Custom branded installations can be fabricated and designed to your needs! Custom projection and neon lighting can protray brand names but messages too! Here are some for free. Give us a call for some more!

excite and engage but capture everything

Does it count if no one saw it? Exciting and engaging guests at a corporate activation event is paramount to its success. An engaging event not only leaves a lasting impression on attendees but also strengthens brand recognition and fosters customer loyalty. By offering captivating entertainment, interactive experiences, and unique activations, you create memorable moments that resonate with guests long after the event concludes.

Equally crucial is the capture of these moments and the creation of content.Through real-time content creation, including photography, videography, live streaming, influencers and social media posts, you extend the event's reach far beyond its physical confines. This content serves as valuable marketing material, showcasing the vibrancy of your brand and the excitement of your events to a wider audience. It can be leveraged across various platforms to drive engagement, attract new customers, and reinforce brand messaging.

LOGISTICS, EXPERIENCE AND DETAILS ALL COMBINED

Everything your event could ever need. A full turn-key solution.

WE PLAN AND PRODUCE ALL TYPES OF EVENTS

Below are only some of the experiences we offer

From the initial stages of the planning process, we assist you in building strategic event plans that surpass your objectives. With years of expertise in corporate event planning, we excel at recognizing opportunities to seamlessly incorporate brand elements and key messages into your event. Our team is dedicated to generating and managing the entire process from concept to completion!

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